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Kerala is set to create waves in the digital entertainment sector with the launch of Cspace, India’s first government-backed OTT platform. Launching this Thursday, the platform aims to offer a unique blend of informative and entertaining content to the public, an official statement here on Tuesday said. (Also read: Nivetha Pethuraj dismisses false reports of ‘spending a lot of money’ on her)
Chief Minister Pinarayi Vijayan will launch the OTT platform on March 7 at 9.30 am at Kairali Theatre. Cultural Affairs Minister Saji Cherian will preside over. “CSpace is basically a response to the growing imbalance and diverse challenges in the OTT sector in terms of content selection and dissemination,” noted film director and chairman of Kerala State Film Development Corporation (KSFDC) Shaji N Karun said at a press conference. Here.
About Seaspace
Cspace is managed by KSFDC, a state-owned company tasked with promoting Malayalam cinema and industry on behalf of the Department of Cultural Affairs, Government of Kerala. For selection and approval of content, KSFDC has constituted a curator panel of 60 members, which includes eminent cultural personalities of the state, such as Benjamin, OV Usha, Santosh Sivan, Shyamaprasad, Sunny Joseph and Jio Baby. Each content presented on the platform will be evaluated for its artistic, cultural and infotainment merit by three curators on the panel.
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Only content recommended by the curator will be displayed on the platform. Karun said curators have so far selected 42 films for the first phase of Seaspace, including 35 feature films, six documentaries and one short film. Films that have won national or state awards or have been screened at major film festivals will also be shown.
Another distinguishing feature of Seaspace is the transparency in its operations and total earnings and revenue share. The platform, which operates on a pay per view basis, allows viewers to watch a feature film 75 and smaller items at very low prices. Exactly half of the amount charged goes to the content provider.
A KSFDC statement said viewers can download the CSpace app from Play Store and App Store from March 7. KSFDC MD KV Abdul Malik said the launch of the platform will address a major concern of exhibitors and distributors in the film industry regarding their declining profits due to producers releasing their feature films directly on OTT platforms. .
He said, “Keeping their concerns in mind, Cspace has decided to screen only feature films that have been released in theatres. Additionally, short films, documentaries and experimental films recommended by the curators will also be available on the platform. Will be done.”
A plan to set aside a certain amount for the welfare of film professionals is also being considered. CSpace will have content related to the culture and art of Kerala, apart from catering to film students and those taking films seriously. The plan is to encourage film clubs across the state, including colleges, through the platform.
Award-winning films Nishido and B32 to 44 will be premiered at Seaspace. The statement said it also intends to introduce a new pattern in crowdfunding by providing filmmakers an opportunity to recover production costs through the support of audiences watching their films.
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