Wellness Trends You Couldn’t Avoid on Social Media This Year

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Wellness trends dominated social media this year and everyone was eager to join the discussion. Sleepmaxing emerged as a solution to improving sleep quality, while celebrities adopted treatments like cryotherapy and red-light therapy for their rejuvenating benefits. From self-care routines to cutting-edge treatments, here are the top trends everyone is talking about.

sadhu fast

From optimizing sleep to celebrity-backed treatments, here are some of the wellness trends that took social media by storm.
From optimizing sleep to celebrity-backed treatments, here are some of the wellness trends that took social media by storm.

Inspired by ancient practices, this 36-hour water-only fast is said to help with weight management. It became a hot topic in January when then-British PM Rishi Sunak revealed that he fasts for 36 hours at the beginning of every week. People who practice it believe it improves insulin sensitivity and gut health, but experts warn that it may not be safe for pregnant women and people with certain conditions, such as diabetes.

Ozempic for weight loss?

Ozempic, traditionally used as a diabetes medication, has become a hot topic regarding its use for weight loss. Public figures such as American talk show host Oprah Winfrey and filmmaker Karan Johar drew attention to its use. Although it has appetite suppressant properties, there have been concerns about side effects such as diarrhea, nausea, and stomach pain.

red light therapy

What if a little red light could brighten your skin and promote its recovery? Once limited to luxury spas, red light therapy went mainstream in 2024, thanks to celebs like actor Samantha. It uses low-level red light to improve skin tone and reduce inflammation. Several studies have shown that it also improves sleep, sports performance and faster muscle recovery after physical training.

taping the mouth

While this viral trend took off this year, a 2020 study in the journal Nam found that mouth breathing while sleeping increases snoring. Endorsed by stars such as actor Gwyneth Paltrow, it involves using a special breathable tape to promote nasal breathing, reduce snoring, improve oral health and boost sleep quality. Experts also suggest it helps lower blood pressure and filters allergens during sleep.

sleepmaxing

Sleepmaxing refers to the practice of optimizing one’s sleep by focusing on quantity and quality through calming environments and reducing screen time. This trend, which started after influencers started talking about it, includes the use of sleep-enhancing devices like mouth tape, sleep trackers, jaw straps, and supplements like magnesium oil, melatonin, and ashwagandha.

chemicals

Chilling out took on a whole new meaning in 2024. Health enthusiasts like Internet personality Shalini Pasi advocated for cryotherapy, a technique that uses extreme cold to freeze and remove abnormal tissues to refresh the skin, reduce inflammation and boost circulation. From cold facial rollers to full-body cryo chambers, it’s garnered over two million views on Instagram.

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