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Monica Lewinsky is the new face of Reformation’s new workwear collection. According to People magazine, Lewinsky, a former White House intern turned anti-bullying activist, is creating voting registration awareness for the upcoming 2024 election with the new campaign. Photographed by Zoey Grossman, the campaign photos show Lewinsky striking a series of power poses in office-ready suiting (trench coat, belted dress, skirt and blouse and more).
Monica Lewinsky is reclaiming her power with Reformation’s project ‘You’ve Got the Power’. The women’s clothing label shared the news on social media with the caption, “@monica_lewinsky and @votedotorg are here to remind you that you have the power.” In the photos, the 50-year-old wore two outfits, a belted polka dot dress, a trench coat, a skirt and blouse set, an officewear waistcoat and blouse set and a power suit.
In a statement released by Reformation, Lewinsky said, “Voting is using our voice to be heard and it is the most decisive – and powerful – aspect of democracy. Voting is always important, but this year voter frustration and apathy The risk is particularly high because of Threats to have a meaningful impact on voting.” He told Elle: “What we’ve seen in the polls is increased voter frustration and increased apathy. We all have to remind each other that we can’t let this get in the way of our need to vote, that’s how we use our voices. That’s where our power is.”
Meanwhile, Reformation’s new fashion line will launch alongside a one-stop voting hub created in collaboration with Vote.org. The Hub will provide voters with a one-step guide where they can learn how, when and why to vote this year. Additionally, Reformation will donate to Vote.org, and 100% of the proceeds from its You’ve Got the Power sweatshirt will benefit the organization.
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