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agency:IANS
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In 2024, there has been a 23 per cent increase in sales of Apple iPhone in India and 44 per cent in iPad sales. The iPhone’s share in the Indian smartphone market has increased to 7 percent.
The sales of iPhone in India are continuously increasing.
New Delhi. In India, in 2024, the sale of Apple iPhone has seen a big jump of 23 per cent on an annual basis. Also, the sales of iPad have also gained 44 percent. This information was given in a report released on Thursday.
In the information shared by IANS by Cybermedia Research (CMS), it was told that the iPhone’s share in the Indian smartphone market has increased to 7 per cent in 2024. The reason for this is the increase in production at the local level and the increasing trend of premiums in small cities.
Growth in double digit in iPhone and iPad
VP (Industry Research Group) of CMR, Prabhu Ram said, “In the calendar year 2024, there has been strong growth in the double digit in iPhone and iPad. The reason for this is to increase premiumization in the smartphone. Along with this, Apple is getting the benefit of increasing manufacturing and expansion of retail segment at the domestic level. ”
Middle class is getting attracted towards premium device
India middle class is getting attracted to a fast premium device. The reason for this is not only a change in lifestyle, but also aspiration to adopt advanced technology soon. He further said, “The appeal of iPhone and iPad remains a major driver of market growth for Apple. The year 2025 and even then there is enough scope for growth. There are still early days for Apple in India. “
Record in export along with domestic sales
Apple’s entry into India’s top-5 mobile brand in the October-December quarter of 2024. According to the volume, the company’s market share had reached about 10 percent. Due to the production linked incentive (PLI) scheme, the company has also set a record in export along with domestic sales. In 2024, more than 1.1 crore shipments have been done by Apple India.
According to Ram, Apple’s growth in India is expected to continue with strong pace in the coming year, inspired by aggressive retail expansion, targeted marketing strategies and deep penetration in the ambitious Indian market. He further informed that there is a strong demand for old models with Apple’s latest in India.
New Delhi,Delhi
January 30, 2025, 20:12
IPhone and iPad in India, selling fiercely
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