[ad_1]
New Delhi: Despite its formulaic stories and action dramas making a splash at the box office, Bollywood’s Dream Factory failed to live up to the expectations of audiences who largely watched Telugu blockbusters like “Pushpa 2” and “Kalki 2898 AD”. Turned towards films. -Larger than life stories.
For the Hindi film industry, which was mostly relying on the memories of re-releases like “Laila Majnu”, “Tumbbad”, “Veer Zaara” and many others to bring the audience to the theatres, a major success was “Stree 2”, Which was a horror film. comedy that became 597 crore nett. Except “Stree 2”, no Hindi film could come close to this. 500 crore mark at the box office in 2024.
“Pushpa 2” starring Allu Arjun and released on December 5 has earned more 700 crores at the box office in Hindi alone, while its worldwide earning is even more. 1,700 crore, according to data shared by its makers.
In a unique promotional strategy, Arjun traveled to Patna for the film’s trailer launch, which was an indication that the makers were presenting it as a pan-Indian film and not a Telugu film. “Pushpa 1”, released in 2021, did surprisingly good business in the Hindi belt.
Malayalam superstar Mohanlal said the success of films like ‘Pushpa 2’ is important for the Indian film industry.
“Making an entertaining film and making it a big success is not an easy thing. It requires a lot of patience and many other factors. It is a magical recipe and no one knows its formula. ‘Pushpa’ and films like that are turning the wheel. of the Indian film industry,” the actor told PTI.
Like “Pushpa 2”, Nag Ashwin’s “Kalki” is a futuristic retelling of the Mahabharata starring Telugu superstar Prabhas along with Amitabh Bachchan and Deepika Padukone in lead roles. According to trade website Sacnilk, in June this year only Hindi language earned Rs 290 crore.
This is in stark contrast to 2023 when Bollywood recorded four blockbusters with “Pathan” and “Jawaan” earning huge sums. Sunny Deol’s “Gadar 2” and Ranbir Kapoor’s “Animal” both grossed Rs 1,000 crore at the worldwide box office.
“I wouldn’t call it a bad year for Bollywood, but yes if you compare with last year, we had four films released 400 crores at the box office. This year has not been that good except for ‘Stree 2’ and ‘Pushpa 2’, which are Telugu releases.
Trade analyst Taran said, “Box office can be unpredictable and it has many phases. But some lessons need to be learned, we need to make films that keep the pan-Indian audience in mind. Hopefully Bollywood will do well next year.” “Will bounce back in a big way.” Adarsh told PTI.
According to Amit Sharma, MD of Mirage Entertainment Limited, 2024 was “disastrous” for Hindi cinema.
“The business is at least 30 per cent down compared to 2023, where we had ‘Pathan’, ‘Gadar 2’, ‘Jawaan’, ‘Animal’, ‘Donkey’, ‘Fukrey’ and ‘Dream Girl 2’… When it comes to Bollywood in 2024, you can really look forward to ‘Stree 2’ and to some extent ‘Bhool Bhulaiyaa 3’ and ‘Singham’ and ‘Missing Ladies’. And films like ‘Shaitan’, but commercially there is no comparison between 2024 and 2023,” he told PTI.
It seems that horror-comedy is the most successful genre in Bollywood as not only “Stree 2” but also Kartik Aaryan’s “Bhool Bhulaiyaa 3” and Maddock Films’ “Munjya” did good business at the box office.
But Hindi cinema’s big bet on action films, which started the year with “Fighter”, failed to yield good results.
Directed by Siddharth Anand of “Pathan” fame, Hrithik Roshan and Deepika Padukone starrer “Fighter” 2023 could not repeat the success of the Shah Rukh Khan starrer.
It is being told that this film has been made in a big budget. Earning Rs 250 crore and full of high octane action sequences, this film did poorly at the box office. According to Sacknilk, it grossed ₹212 crore at the Indian box office.
Ajay Devgan starrer “Singham Again”, filmmaker Rohit Shetty’s latest entry in the cop universe, has recently released With earnings of Rs 247 crore, it did good business but missed being a blockbuster.
The fact that the film clashes with “Bhool Bhulaiyaa 3” in Diwali this year may also impact the business of both the films. The films recorded impressive collections on the first day, but their collections dried up in just two weeks.
Other major disappointments at the ticket window were Sidharth Malhotra starrer “Yodha”, Akshay Kumar’s “Bade Miyan Chote Miyan”, Devgn’s “Maidan” and Aryan’s “Chandu Champion” and Alia Bhatt-starrer “Jigra”.
The dry run of Akshay’s films at the box office continued even after “Bade Miyan Chhote Miyan” and both “Sarfira” and “Khel Khel Mein” did not perform well.
It was a good year for medium budget films like “Shaitan”, “Munjya” and “Crew”, which did profitable business at the box office.
“Shaitan”, a horror film starring Devgan and R Madhavan, emerged as a surprise hit with nett collections. 148 crores.
A great comedy film “Crew” starring Kareena Kapoor Khan, Tabu and Kriti Sanon earned Net collection of 89 crores, almost double its budget.
Amid the disappointing performance of Hindi films at the ticket window, exhibitors relied on many old classic films to fill theatres.
Shah Rukh Khan’s “Karan Arjun”, “Kal Ho Naa Ho”, “Dilwale Dulhania Le Jayenge” and “Chak De! India” returned to the big screen.
Anurag Kashyap’s 2012 hit “Gangs of Wasseypur”, Salman Khan’s “Maine Pyar Kiya”, “Rehnaa Hai Terre Dil Mein”, featuring Madhavan and Dia Mirza, as well as “Rockstar”, “Jab We Met”, “Yeh Jawani Hai Deewani ” also made a comeback to theatres.
Audiences particularly liked Imtiaz Ali-produced “Laila Majnu”, starring Avinash Tiwari and Trupti Dimri, and actor-producer Sohum Shah’s mythological thriller “Tumbbad”, as both the films made their debut at the box office. Performed better than expected. Office.
Recently, in an interview given to PTI, actor Manoj Bajpayee admitted that Hindi cinema is going through a period of sluggishness.
“It’s definitely forcing filmmakers to think differently. And there’s nothing wrong with that. I think it’s a churn, it’s a quiet period. I hope it comes to its end soon.” Will come back to natural form. I don’t want to see it as a problem because creative people always find a way,” he said.
Bajpayee believes that the rising price of cinema tickets is one of the reasons why people are not flocking to theaters to watch Hindi films en masse.
“The person who is going to theaters is a mass man and he cannot buy a multiplex ticket. Our mass audience cannot go to multiplexes, but even if they are able to go there, they want to go See ‘Pathan’, ‘Jawan’ or ‘Janwar’.
He said, “The single screens are packed and their audience sees their hero in Allu Arjun. He is giving them the kind of film which should be enjoyed in theatres.”
This article was generated from an automated news agency feed without any modifications to the text.
[ad_2]
