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highlights
If you want to earn money, then work on the trending things today.
If you want to become very rich, work on those things which will be popular ten years from now.
Mark Zuckerberg and Jeff Bezos started creating social media platforms years ago.
Raj Shamani’s book ‘Build Don’t Talk’ has come out and like his speeches, this book has also received a lot of applause. Now its Hindi translation has been published by Penguin Random House’s Hindi Pocket Books (now Penguin Swadash) under the name ‘Kaam Zyada Baatein Kam’. If you have not heard Raj Shamani’s speech then read his book. This book definitely teaches you to live life a little better. The book ‘Work More, Talk Less’ inspires you to move forward. This tells us that to become a great man, there is a need to bring some changes in our daily routine and thinking. Here is an excerpt from this book-
How to lead on social media
Focus on connecting with people and building relationships, the numbers will automatically increase.
Now you will say, okay Raj, I recognized my skills. I focused on expertise. Now how do I become the best? Now how do I make a lot of money from this?
Let’s say you like to talk and want to be a good communicator. You want to create your own content. Want to create your own podcast? You want to do all this through your content creation and communication. You have identified your skill and the top five people in that field and you are following them sincerely. Now you want to know how to become successful in the related field.
You need to understand that only two types of people are successful in today’s world. One is those who are great creators and the other are those who are great sellers. You must have a skill set that is related to building things, building groups, building people, building products and creating content. You must have such talent that whatever is given to you, you will turn it into some beautiful content. Even if you are put to lead the worst people in the world, you will motivate them and transform them into a unit that works smoothly and efficiently.
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Or you must be a great salesman. Whatever the product, you will promote it in such a way that you will sell it and sell a lot of it. We all have seen people around us and on social media, whose product may be complete nonsense, but they sell it in such a way that you will happily buy it. Because they are great salesmen. So you are either a creator or a seller. There is no third thing that is going to make you successful. Both of these are very useful skills. If you are proficient in any one of these then you are going to achieve success.
Now you have to learn the most important part of the skill with which you want to earn money. You have to decide whether you want to write something that other people will deliver. Distribute. You want to deliver or distribute what other people have written. You have to decide whether you prefer to make or sell. It completely depends on your ambition.
Let’s say you love speaking and delivering content and you don’t care who wrote the content. So start improving your selling skills. Avoid writing anything yourself or concentrating on your writing in such a case. Just focus on improving your delivery skills or your selling skills.
As for me, I am a very bad writer. I can’t write so I’ve focused my attention on sales and public speaking skills. I am better than one percent of people in terms of content delivery and this is what has helped me move forward.
you become warren buffett
If you become better than the top one percent of people in your field, you will make a lot of money. The better you become, the more money you will make. It starts with being better than first one percent of people, then ten percent and then you become better than the other 99 percent of people in the relevant field. If you are better than 99 percent of people, you become Warren Buffet.
Once you have done this, you just need one thing – distribution. Delivering everywhere, including across all content creation platforms. If you do this well, you will be talked about everywhere. Don’t let anyone tell you that Instagram is dead or Facebook is no longer active or YouTube is dead or LinkedIn is dying. You will be popular because people will be using it. Did you go on Instagram? Yes, are you active through Facebook every now and then? Yes. Do you check your LinkedIn account at least once a day? Yes. Do you watch videos on YouTube? Yes. If you are going to all these and using the content available there, it means the world is also going there, and if the world is going there then how can you say that any of these are finished? The only thing is that the product keeps evolving.
How to increase followers on social media
How do you distribute content that gets the most popularity? One question that everyone wants answered is how to increase followers on social media quickly. First respect the social media platform from which you expect respect. Therefore, if you want to be recognized by the concerned social media platform and to be presented with uniqueness, so that your followers can increase, then you will have to respect the concerned platform.
Book: More work, less talk
Author: Raj Shamani
Translator: Dr. Sanjeev Mishra
Publisher: Hind Pocket Books
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Tag: books, Hindi literature, how to become a millionaire, Literature, tips to earn money
first published : February 6, 2024, 10:47 IST
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